Keith Shaira I. Espiritu
Funnel Builder & Digital Marketing Virtual Assistant
I design the path between a stranger's first click and a client's first booking — funnels, automations, and websites for wellness and coaching brands, built with a business-operations mind.
Stage 02 — Interest / what I've built
Experience
Funnels, automations, and websites I've designed and shipped for real teams and clients.
Technical Assistant
Apr 2026
Granada Indoor Soccer
- Automated email workflows that delivered internal notifications and customer confirmations with important registration details, reducing manual email and improving communication accuracy.
- Built a summer camp registration funnel and custom scheduling subdomain, enabling streamlined booking and centralized event registration.
- Developed workflow automations that transferred form responses into scheduling processes, minimizing manual data entry and improving operational efficiency.
- Configured email forwarding from legacy accounts to new professional email addresses, ensuring uninterrupted communication during business email migration.
- Created and distributed announcement newsletters through Gmail to communicate email address transitions, helping maintain client engagement and awareness during the migration process.
Freelance Funnel Builder & Designer
Sept 2025 – Present
- Designed and implemented high-converting sales funnels for wellness and coaching businesses, increasing client engagement by 25–30%.
- Managed end-to-end funnel strategy, visual design, copywriting, and integrations using Systeme.io and Squarespace.
- Developed user-friendly systems to streamline lead capture, email automation, and client conversion processes.
Virtual Assistant — Tech VA, Digital Marketing & Social Media
2025
The Rebearth
- Maintained Squarespace websites and Eventbrite pages, ensuring functionality and polished user experience.
- Designed and scheduled Mailchimp campaigns to support client outreach and event promotion.
- Managed social media content, collaborations, and online engagement, improving visibility and lead generation.
- Organized workflows and project timelines using Notion to optimize team efficiency.
Stage 03 — Decision / what I bring
Skills & background
The mix of marketing tools, systems, and business training behind every funnel.
Digital marketing & funnels
Funnel design & strategy
Sales funnel optimization
Meta Ads (Facebook & Instagram)
Audience targeting & campaign optimization
Lead generation & conversion tracking
Email marketing automation
GoHighLevel CRM & workflows
Web & systems
Squarespace
GoHighLevel
Systeme.io
Basic HTML & CSS (currently studying web programming)
Landing page design
Form & payment integration
Tools
Mailchimp
Notion
Canva
Google Workspace
Microsoft Office
Calendly
Zoom
Education
BS Business Administration
(HR Management)
Polytechnic University of the Philippines, Taguig
Languages
English, Tagalog, Spanish
Curso en Español — May 2025